Case Studies
Case Studies (aka Success Stories) — hide page until ready
• Objective:
o Tell different stories
o Make the issue more tangible
o Show evidence that CARM improves the issue (technology was underutilized, and new security devices coming to market, faster, to make people safer)
o Motivate viral activity / spread the word; forward links, post to social media
• Indicate where to find more information (Articles section) and encourage deeper dive
• TBD images
Text for website:
Place holder page — not ready to publish </p>
<p>We expect this page to go live when there are 3-4 short blurbs available. Each “blurb” on this page would be 60-100 words long, with one graphic element. And, each would have link to a ~2-3 page PDF that provides more details.</p>
<p>• Tell different stories<br />
• Make the issue more tangible<br />
• Show evidence that CARM improves the issue (consumers don’t know which brands have responsible supply chains)<br />
• Motivate viral activity / spread the word; forward links, post to social media<br />
• Indicate where to find more information (Articles section) and encourage deeper dive</p>
<p>Goal in creating page now is to assure consistent visual theme and appeal. We will be able to provide examples of the generally desired appearance based on other websites.</p>
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